loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

Bilt Picks FIS to Power Real-Time Rewards Redemption
Bilt Picks FIS to Power Real-Time Rewards Redemption
April 03, 2025  |  Partnerships

Payments/commerce network Bilt has chosen FinTech FIS to power its real-time rewards redemption process. The partnership, announced Thursday (April 3), will see Bilt employ the...

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Uber and OpenTable to Roll Out Connected Dining Offerings
Uber and OpenTable to Roll Out Connected Dining Offerings
April 01, 2025  |  Partnerships

Uber and OpenTable have partnered to create a connected dining experience that will include access to dining reservations, transportation and membership benefits. The offerings, which will be rolled...

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Thanx Integrates Loyalty Platform With Square POS System
Thanx Integrates Loyalty Platform With Square POS System
March 31, 2025  |  Loyalty & Rewards

Restaurants using Square can now offer rewards experiences in-store with the help of Thanx. This capability follows the integration of Thanx’s loyalty and guest engagement platform with Square’s...

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United Airlines Raising Fees for Travel Perks
United Airlines Raising Fees for Travel Perks
March 24, 2025  |  Loyalty & Rewards

United Airlines announced changes Monday (March 24) to its lounge memberships and rewards credit card offerings. According to a Monday news release from the company,...

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Bilt’s Bet on Banyan Turns Neighborhood Spending Into Hyper-Targeted Rewards
Bilt’s Bet on Banyan Turns Neighborhood Spending Into Hyper-Targeted Rewards
March 24, 2025  |  Loyalty & Rewards

Local economies are made up of neighborhoods, and neighborhoods are home to a collection of businesses, from chain stores to groceries to local merchants and...

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Bakkt Ditches Custody Business, Names New Co-CEO, and Bets Everything on Crypto
Bakkt Ditches Custody Business, Names New Co-CEO, and Bets Everything on Crypto
March 19, 2025  |  Cryptocurrency

Bakkt Holdings is blowing it all up and starting fresh. The digital asset and payments platform on Monday (March 17) suffered a major blow when Bank...

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Bakkt Suffers Major Setback as Bank Partners Drop Platform
Bakkt Suffers Major Setback as Bank Partners Drop Platform
March 18, 2025  |  Cryptocurrency

A growth strategy that relies heavily on strategic partnerships can be derailed when those partnerships come to a close. That is happening in real-time to...

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Costco Leans Into Memberships Amid Tariff Uncertainty
Costco Leans Into Memberships Amid Tariff Uncertainty
March 06, 2025  |  Earnings

As the Trump administration rolls out — and rescinds — tariffs on Canada and Mexico, investors were anxious to learn how the policy would impact Costco....

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David’s Bridal Announces CEO Transition, New ‘Asset-Light, AI-Powered Business Model’
David’s Bridal Announces CEO Transition, New ‘Asset-Light, AI-Powered Business Model’
March 05, 2025  |  Retail

David’s Bridal is set to make a CEO transition and several other leadership changes as it shifts to an “asset-light, AI-powered business model.” Effective April...

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