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How Businesses Can Navigate the AI Search Shake-Up
How Businesses Can Navigate the AI Search Shake-Up
May 17, 2024  |  eCommerce

Google’s latest unveiling of artificial intelligence (AI)-powered search tools has sent ripples through the business world, prompting leaders to rethink their digital strategies. The tech giant’s...

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OpenAI and Reddit Partner on Data Licensing, AI-Powered Features, Advertising
OpenAI and Reddit Partner on Data Licensing, AI-Powered Features, Advertising
May 16, 2024  |  Partnerships

OpenAI will be using Reddit content to train its artificial intelligence (AI) models. That’s one component of a new partnership formed by the AI company and the social media...

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Google’s AI Search Feature Fuels Content Traffic Concerns
Google’s AI Search Feature Fuels Content Traffic Concerns
May 15, 2024  |  artificial intelligence

Google’s new artificial intelligence (AI)-powered search summaries could significantly impact online publishers by driving users away from their websites and toward the tech giant’s own...

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Walmart Teams With Disney in Race Against Amazon for Streamers’ Spending
Walmart Teams With Disney in Race Against Amazon for Streamers’ Spending
May 10, 2024  |  Retail

As retail behemoths Amazon and Walmart compete for consumers’ spending, both are turning to video streaming ads to open up new sales opportunities and drive...

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Report: McDonald’s to Launch Digital Marketing Fund, Add Ordering Channels
Report: McDonald’s to Launch Digital Marketing Fund, Add Ordering Channels
May 09, 2024  |  Restaurant innovation

McDonald’s is reportedly set to modernize its marketing strategy by launching a digital marketing fund to be paid into by its U.S. franchisees. The move aims to...

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Roblox Rethinks Strategy as Shares Plummet, Young Audience Matures
Roblox Rethinks Strategy as Shares Plummet, Young Audience Matures
May 09, 2024  |  Earnings

The thing about shiny new things, is that they are often dulled by repeated play. Roblox, the virtual world gaming platform, is finding that out...

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Balsam Brands Uses Real-Time Data to Make Its Holiday List
Balsam Brands Uses Real-Time Data to Make Its Holiday List
May 08, 2024  |  Retail

With the first quarter recently in the books and Q2 well underway, most companies have their collective eye on an uncertain economy and an inconsistent...

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Estée Lauder Targets New Customers With Amazon Storefront, ‘Creator Council’
Estée Lauder Targets New Customers With Amazon Storefront, ‘Creator Council’
May 01, 2024  |  Retail

Estée Lauder Companies’ debut of its first brand on the U.S. Amazon Premium Beauty store has “greatly exceeded” the company’s retail sales expectations so far. This new offering, which...

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Small Business Transformations Put the AI in Main Street
Small Business Transformations Put the AI in Main Street
April 29, 2024  |  SMBs

Small businesses with big ambitions are turning to artificial intelligence (AI) to drive growth.  That’s because, with 2024’s National Small Business Week already on day two,...

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