Sandy Carter

Sandy Carter

San Francisco Bay Area
75K followers 500+ connections

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About

Distinguished career holding leadership positions as a Chief Operations Officer, Chief…

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Activity

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Experience

  • Unstoppable Domains Graphic

    Unstoppable Domains

    Metaverse

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    Cupertino, California

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    San Francisco Bay Area

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    Greater New York City Area

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    Somers, NY

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    Austin, TX

Education

  • Harvard Business School Graphic

    Harvard Business School

    Activities and Societies: Phi Beta Kappa, Zeta Tau Alpha, Math Club

    MBA with emphasis on Innovation and Marketing

  • Activities and Societies: Summa Cum Laude Phi Beta Kappa President of Phi Eta Sigma honor society

    Duke Mens Basketball Team Tutor
    Marching Band
    Flag Team
    Intervarsity
    Provost Math Club

Licenses & Certifications

Volunteer Experience

  • Girls in Tech, Inc. Graphic

    Chairman Of The Board Of Directors

    Girls in Tech, Inc.

    - 8 years

    Science and Technology

    GIT aims to accelerate the growth of innovative women entering into the high-tech industry and building startups. We achieve this through the creation of proprietary, innovative programming and strategic global partnerships.

    With headquarters in San Francisco and more than 55,000 members located around the globe, GIT relies on volunteer efforts to lead each of the 60 local chapters in 36 countries. Programming and events vary by chapter based on local interests and needs.

    As…

    GIT aims to accelerate the growth of innovative women entering into the high-tech industry and building startups. We achieve this through the creation of proprietary, innovative programming and strategic global partnerships.

    With headquarters in San Francisco and more than 55,000 members located around the globe, GIT relies on volunteer efforts to lead each of the 60 local chapters in 36 countries. Programming and events vary by chapter based on local interests and needs.

    As Chairman of the Board, I work to help and mentor the CEO, and I oversee the board and its committees of:
    * Audit
    * Governance
    * Compensation
    * Team Leadership

    Each of these committees works with the CEO and team to drive success across the globe.

  • World Economic Forum Graphic

    Diversity Community

    World Economic Forum

    - Present 5 years 5 months

    Science and Technology

    The World Economic Forum is the International Organization for Public-Private Cooperation. The Forum engages the foremost business, cultural and other leaders of society to shape global, regional and industry agendas. The DEI committee focuses on Diversity, Equality and Inclusion.

  • World Economic Forum Graphic

    Diversity and Inclusion Committee Member

    World Economic Forum

    - 2 years 1 month

    The World Economic Forum is the International Organization for Public-Private Cooperation. The Forum engages the foremost business, cultural and other leaders of society to shape global, regional and industry agendas. The DEI committee focuses on Diversity, Equality and Inclusion.

  • Adjunct Professor

    Carnegie Mellon University Silicon Valley

    - Present 9 years 4 months

    Adjunct Professor for Carnegie Mellon SV on marketing, innovation and leadership.

Publications

Honors & Awards

  • Game Changer

    PBWC

    PBWC celebrates the transformative power of talent by honoring those who have empowered and inspired women at every level to be their best selves.

  • Top SXSW Influencer

    Hill+Knowlton Strategies

    Over the nine-day festival, there were almost one million mentions of the keyword ‘SXSW’ online, which provided the impetus to use H+K’s proprietary influencer mapping methodology, Sherlock+, to work out which mentions were most impactful.

    Working with Brandwatch, we wrote a bespoke “query” for SXSW mentions. Queries are extended search strings written in Boolean syntax which determine what sort of information Sherlock+ pulls in from the web to analyze.

    In this case, the query was…

    Over the nine-day festival, there were almost one million mentions of the keyword ‘SXSW’ online, which provided the impetus to use H+K’s proprietary influencer mapping methodology, Sherlock+, to work out which mentions were most impactful.

    Working with Brandwatch, we wrote a bespoke “query” for SXSW mentions. Queries are extended search strings written in Boolean syntax which determine what sort of information Sherlock+ pulls in from the web to analyze.

    In this case, the query was based on associated language, hashtags, and names of people on featured speakers lists. This query was then used to populate a dashboard, built to identify the follow features of any conversation:

    Influencers
    Topics of conversation
    Media, forums and blogs.

    For this particular set-up, we focused on influencers and topics.

    One of the biggest influencers identified during the festival was Sandy Carter, formerly IBM’s General Manager of Ecosystem Development and Social Business. Carter conducted her own research and found out that “innovate” was the word of the festival, both on the ground and then online. She explained that the word was used 650,000 times over the first weekend of the festival alone, which breaks down to a rate of 8.2 mentions a second on average. While these mentions can’t all be linked to SXSW conversation, many of them were.

    Carter herself hosted a session on artificial intelligence and bots at the festival this year. One of the most notable pieces of advice she gave for brands was that “bots are more memorable than apps”, offering a stronger, deeper way to reflect your brand and engage with consumers more efficiently.

  • Forbes Digital

    Forbes

    2016 Forbes’ Digital Influencer (http://www.forbes.com/sites/jasonbloomberg/2016/03/11/digital-influencer-sandy-carter-driving-ibms-transformation-with-developers/#36be43f24ca7

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