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Chris Hemsworth Eats Kris Jenner’s Banana Art, Chris Pratt Supports Ray-Ban Meta Glasses in Super Bowl 2025 Commercial

Chris Pratt also makes a cameo in the spot.

Alo Yoga Further Bridges Its Virtual and Physical Community With Refreshed Sanctuary on Roblox

The immersive experience developed with Sawhorse gives players real-world Alo rewards and exclusive in-store…

Donald Trump, JD Vance, Elon Musk, Bernard Arnault Suit Up, but What Does That Mean?

From the color of their neckties to the fit of their suits, male politicians can be intentional with their…

EXCLUSIVE: Tribute Brand Acquires Draup, to Launch New Digital Fashion Platform Fashion.Fun

Draup founder Dani Loftus will join Tribute founder Gala Marija Vrbanić's team as chief commercial officer.

Fashion Steps Deeper Into the Metaverse

Morgan Evans of Metaverse Studio Karta discusses the transformative fusion of digital environments and…

Heidi Klum Brings Her New Game Modelverse to Roblox

Heidi Klum — supermodel, TV personality, "Project Runway" star and "America's Got Talent" judge — adds…

How Meta’s Metaverse Bet Went From Awkward to Wow

With Meta's Orion AR glasses, photorealistic virtual spaces and Puma's mixed-reality shopping, fashion has a…

EXCLUSIVE: Digital Fashion Designers’ Council Debuts With Fashion Week Connect Events

Phygital fashion can be a messy endeavor. DFDC's new tech aims to simplify the process, and its new event…

Post-pandemic Spending Slows Down, but Boutiques at D&A Order Novel Brands to Attract Shoppers

Social media outreach, trunk shows and hard-to-find labels are key strategies for stores.

Chamber of Digital Commerce Weighs In on Hermès-‘MetaBirkins’ Dispute

Last year a nine-person Manhattan federal jury found artist Mason Rothschild liable for trademark…

The Metaverse Well Runs Dry

Startup funding tanks, as even the metaverse's main builders hesitate to use the term.

EXCLUSIVE: Virtual World Builder Vlge Adds AI

The new opt-in system assigns users a personal AI data agent that can create content in real time, inspired…

Gamefam’s Report Reveals Who Is Winning the Metaverse Game

The report provides insights into the state of brands in gaming and the future of the metaverse.

Reebok to Partner With Futureverse in AI-metaverse Deal

The announcement will tease their first project, Reebok Impact, set to arrive in 2024.

Istituto Marangoni Boosts Metaverse Presence With AI-Powered Fashion Show, Interactive Labs

The fashion and design school is betting big on offering students digital skill sets aimed at empowering them…